Update: This class is being postponed until September 2014! If you are interested in attending please use the form below to send your information to be updated when registration opens in. If you need help with your blog before that time, please click here for additional services.

Have you ever dreamed of turning a passion into a business? Do you want to start a blog or online magazine that generates income but aren’t sure where to start? Have you created a blog before but aren’t sure how to switch it from a hobby to something more professional? Are you simply interested in unique NYC classes?

If you live in New York City, you’re in luck.

In partnership with The Culinary Shaman and Vantage, Epicure & Culture is hosting a 3-part Blogging & Branding For Success course in July at the Center for Remembering and Sharing near Union Square in Manhattan. The class and workshop will give you the knowledge and resources you need to take your blog from a hobby, passion or idea to a business that can make you money. Expect practical information as well as opportunities to put what you learn into practice and bring you success.

Seminar Format

The seminar will be separated into three classes. Here are a few of the many topics to be covered:

Class 1, July 10

*Professional vs Hobby Blogging
*Choosing A Blogging Platform
*Creating A Unique Brand
*Crafting A Business Plan
*Gaining A Reader And Blogger Community

Class 2, July 17

*Social Media Strategy
*Pitching Publications & Brands
*Creating Partnerships
*Press Trips/Special Events
*Monetizing Your Site

Class 3, July 24

*Practical Search Engine Optimization (SEO) Tips
*Knowing Your Audience
*Making Your Site User & Mobile Friendly
*Search Engine Marketing
*Design For Branding

To signup, you can click here or email Jessica Festa at her personal email at jdfesta7 (at) gmail (dot) com.


All attendees of the workshop will receive 15% off Epicure & Culture products and services through September 1! Click here to see what we’re offering. Note: The “Hungry Hipster’s Guide to Williamsburg, Brooklyn” is not part of this offer.

About The Organizers

Jessica Festa is a Brooklyn-based travel and lifestyle blogger and the creator of the sites Jessie on a Journey and Epicure & Culture. After obtaining her BA/MA in Communication & Rhetoric from the State University of New York at Albany she decided the 9-to-5 office wasn’t for her, and instead traveled the world while building up her blogs into the sustainable businesses they are today. She is an expert on how to turn your passions into a blogging career. When she’s not in New York, you might find her cycling her way through India, teaching English to hilltribe communities in Thailand, doing orphanage work in Ghana or sipping Sangiovese in Tuscany.

Sarah Eve Cardell is a vegan and raw chef, certified yoga teacher, and healer with extensive experience leading workshops and classes in NYC and abroad. She uses her creativity and intuitive gifts to guide you to successfully move forward in all areas of your life- financially, spiritually, physically. She creates a safe space in which you can manifest your dreams, and live a life of abundance and joy. Her blog Eveloveandlight highlighted her trip from Brazil to Bali. A new website and blog will be launched soon.

Ray Ali is a web solutions architect and consultant. His website is He assists businesses in gaining a competitive advantage on today’s internet where smart phones and tablets are a significant factor in success. He advises and provides web services to support you in gaining and maintaining your market share in this ever-evolving internet marketplace. He is proficient in analytics and constructs highly creative web strategies.

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Jessica Festa

Jessica Festa is the editor of Epicure & Culture as well as Jessie on a Journey. She enjoys getting lost in new cities and having experiences you don’t read about in guidebooks. Some of her favorite travel experiences have been teaching English in Thailand, trekking her way through South America, backpacking Europe solo, road tripping through Australia, agritouring through Tuscany, and volunteering in Ghana.

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